New England Made

It's hard to explain to someone who hasn't been bitten by the product bug, why we romanticize Made in USA vintage clothing, particularly from those heritage brands we all know and love. (Carhartt, Sears, Big Yank, Levis, etc.) The quality is good of course, being from a time where efficiency was still slightly less important than making a durable product, but that's not the whole story.

We envision, and feel deep a nostalgia for a time where people worked with their hands, creating real products we need, instead of sitting behind a computer inventing things we don't. We think back to when folks clocked in to a factory, lunch pale in hand, and put in an honest days work. I feel robbed to have been born in a time where this is a rarity.

We have completely lost connection with our clothes and the process by which they are made.

We reshored and brought our production in house to reverse this course. Clothes should not be cheap. Or disposable. They should be made with pride, by people paid enough to live a good life.

We all love finding vintage MiUSA clothing at thrift stores, but for 20 years now, very few folks have been making clothes to replenish those stores. That is our goal. To make beautiful and durable clothes, that not only we will enjoy, but the next generation too.

New England forever and ever. -MM